Travel, Tourism, and Recreation Resource Center
at Michigan State University

Celebrating 22 Years of Service to Michigan's Tourism Industry!
1985 - 2007

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Mission Statement
We will empower people to manage the sustainable
economic growth of Michigan's leisure industry.

In order to accomplish our mission, we will:

  • Conduct research and make the findings available to the industry and the general public;

  • Continually update our collective knowledge base on all matters affecting the industry;

  • Conduct training sessions throughout the state using various formats (including workshops, seminars, or long-distance learning);

  • Educate people on how to become experts in their industry;

  • Hire and train a diverse group of people;

  • Provide academic, personal, and professional growth opportunities for the people associated with the TTRRC; and

  • Put the needs of the customer ahead of our own so that we, in turn, may both be successful.

Copyright 2006 Michigan State University Board of Trustees. All rights reserved.
MSU is an affirmative-action, equal-opportunity institution.