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Travel,
Tourism, and Recreation Resource Center
at Michigan State University
Celebrating 22 Years of Service to
Michigan's Tourism Industry!
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| Research Programs |
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To download a PDF handout, containing the Center's biography: click here. What We Do: · Conduct general and customized (client-specific) research · Serve as an information clearinghouse for Michigans travel and tourism industry · Maintain a data storage/information retrieval system focused on Michigan travel and tourism · Provide outreach and technical assistance through the MSU Extension offices in each county · Offer consulting services to businesses, convention and visitor bureaus, state agencies and policy makers Selected Recent Projects and Programs: · Impact of Michigan Travel Advertising Conduct image and awareness surveys in three targeted Designated Market Areas; funded by Travel Michigan · Michigan Travel Activity Tracking Track statewide traffic counts, weather patterns, lodging tax collections, etc. · Michigan Tourism Business Publish this monthly e-newsletter; to subscribe, go to www.imninc.com/tourism · Michigan Tourism Outlook Conference Plan and host this annual symposium in East Lansing · County Tourism Profiles Publish these profiles in partnership with the MSU Extension Tourism Area of Expertise team · Tourism Assistance Program (TAP) Conduct multi-year tourism capacity building programs targeting local priority needs in partnership with county MSU Extension offices · International Travel Tax Policy Center Track travel taxes globally and assess proposed new taxes · Pileus Project Develop decision-support tools to illustrate the impact of climate change and weather variability on downhill skiing and snowboarding, golf, and overall tourism activity in Michigan; funded by the U.S. EPA · Community-based Trail Studies Investigate transportation, recreation, and tourism trail uses · Overcoming Impediments to Smart Growth Survey land development professionals in Michigan to identify ways to help achieve sustainability; funded by the Kellogg Foundation through the People and Land (PAL) program · Student and Youth Travel Institute Conduct longitudinal research to better understand the impacts of student and youth travel Last Updated 06-08-06 |
| Copyright 2006 Michigan State University Board of Trustees.
All rights reserved. MSU is an affirmative-action, equal-opportunity institution. |